by edwardmckenzie | Mar 14, 2024 | Blog, Edward McKenzie, Entrepreneurship
In the vast commerce landscape, understanding what drives consumers to purchase is paramount for businesses seeking to thrive in a competitive market. The psychology of consumer behavior delves into the intricate workings of the human mind, shedding light on the...
by edwardmckenzie | Mar 14, 2024 | Blog, Edward McKenzie, Entrepreneurship
In today’s competitive landscape, businesses constantly strive to stand out and make a lasting impression on their customers. While products and services play a crucial role, the quality of customer experience often distinguishes a brand in the eyes of...
by edwardmckenzie | Jan 22, 2024 | Blog, Edward McKenzie, Entrepreneurship
The landscape of entrepreneurship is ever-evolving, shaped by technological advancements, societal shifts, and economic dynamics. As we step into 2024, a deeper exploration of entrepreneurship trends unveils a canvas of innovation, resilience, and adaptation. Here, we...
by edwardmckenzie | Sep 20, 2023 | Blog, Edward McKenzie, Entrepreneurship
Entrepreneurship is often likened to riding a rollercoaster. The journey is filled with exhilarating highs and gut-wrenching lows, making emotional resilience a critical trait for anyone venturing into startups and business ownership. While the prospect of being your...
by edwardmckenzie | Aug 23, 2023 | Blog, Edward McKenzie, Entrepreneurship
In recent years, the concept of work has undergone a significant transformation. The rise of remote work, accelerated by technological advancements and the global pandemic, has reshaped how businesses operate. One of the most noteworthy changes is the emergence of...
by edwardmckenzie | Aug 23, 2023 | Blog, Edward McKenzie, Entrepreneurship
Networking is often touted as one of the most powerful tools in an entrepreneur’s arsenal, and for good reason. Building meaningful connections within your industry can open doors, provide valuable insights, and foster collaborations to drive your business to...